Mediterranean Camera Company Sales Insights

In this project, I built a dashboard in Power BI to support the company in gaining insights from their past sales and making better business decisions. The dashboard consists of two pages: an Executive Overview and a Product Data and Time Intelligence Overview.

Key insights:
1. Camera 2 is the most profitable product but Camera 3 generates the highest revenue (Net Sales).
2. Low discount band products are the most successful products with both high Net Sales and Profit Margin %.
3. France has the highest Profit Margin % but UK shows the highest Net Sales.
4. Thursday witnesses the highest sales of products among all weekdays, followed by Tuesdays and Sundays.